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Public transport payment systems infographic (MTT vs Merchant Transaction)
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This customer received 16 graphic designs from 9 designers. They chose this graphic design from debdesign as the winning design.
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€130
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16 designs
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9 designers
Graphic Design Brief
TASK
The task is to demonstrate how our "tap to pay" payment application works in public transport.
To understand what we are trying to explain please watch this short how MTT transactions work. https://www.youtube.com/watch?v=N3rIxQgEkKo&t=1s
Some data to add
1 Cost per transaction
On average a regular transaction via Stripe or Adyen costs 0.14€ per transaction whereas the MTT way costs 0.03€
2. Vayapay differentiator (see attached files)
Our payment platforms processes transactions the MTT way using tap-to-pay. As a differentiator to our competitors our platform holds the transactions until later that day allowing you as the public transport organisation to offers custom benefits to riders such as capped fares for those traveling above a certain amount, or corporate discounts to reward companies for taking sustainable transport.
I have attached some of our brand reference material. Also please check out our website vayapay.com where you can see the colours we use and our urban style images. Examples also exist in the uploaded files.
