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Countertop company needs creative / punny billboard designs
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This customer received 21 billboard designs from 5 designers. They chose this billboard design from Maestroto as the winning design.
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US$110
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21 designs
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5 designers
Billboard Design Brief
We are a granite and quartz countertop fabrication and installation company that works directly with the public. Our company name is Zimmer Marble. We have been in business since 1975. This billboard will be in our town where most viewers already know about us. We have a reputation for using puns in our messaging and being somewhat edgy.
Some of our past phrases include: "Carpe ZM" with a picture of the Roman Forum, "Take us For Granite", and "Time to Resurface" with a nod to COVID shutdowns... We're also developing a brand image of being active and outdoorsy. For this we've done things like "Get Outside" with a picture of cool natural granite features.
We currently have a few designs themes that we need creatives for: "The New Counter Culture", "Edgy" , and "Signed, Sealed, Delivered". Our billboards typically feature our logo (attached), and our website "zimmermarble.com". We're certainly open to changing up the usual format, but it'd be nice to incorporate those if possible. Ultimately we're looking for clean, simple, attractive, eye-catching design that captures the essence of the pun and is non-traditional
We were planning to run the "The New Counter Culture" design next, but are open to running one of the other ones (or something completely different!).
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