Logo for a New Jersey based retail cannabis dispensary

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This customer received 220 logo designs from 85 designers. They chose this logo design from Kaze56 as the winning design.
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Logo design for a recreational cannabis dispensary (no medical cross symbols). The main logo should include the name “URGE.”
The company name is “Urge New Jersey” but the “New Jersey” lettering can be placed below it discreetly or ignored. Alternatively, the word “Dispensary” can appear below the logo instead of “New Jersey.”
Looking for a logo that’s fun but professional. The logo will be used on merchandise and product branding. The logo needs to be easily printed and it has to look nice in multiple or one color.
The typography of the logo should be legible and flexible to use at all different sizes.
Industry/Entity Type
Cannabis
Logo Text
URGE
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- Medical symbols