Whetstone Ventures - New Logo for Technology Company
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This customer received 191 logo designs from 82 designers. They chose this logo design from Jimbot as the winning design.
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Logo Design Brief
We need a new logo for Whetstone Ventures, a technology company that builds data-centric products and solutions for risk assessment and operational efficiency. We also do strategic advisement work for startups and make "investments" by providing our expertise and implementation services in exchange for equity.
We picked the name Whetstone because a whetstone is used for sharpening knives, and our goal is to help our clients "sharpen" their operations. We are ruthlessly efficient in helping our clients optimize their businesses using data and technology. The logo should communicate professionalism, modernity, somewhat startup-y or "bleeding edge". Simple, to-the-point. Bold.
Target Market(s)
Startups, finance, real estate
Logo Text
WHETSTONE VENTURES
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.