aca shapes classic modern design-build studio

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This customer received 246 logo designs from 36 designers. They chose this logo design from chris Ray as the winning design.
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Logo Design Brief
aca shapes is a 'classic modern' design studio producing ‘first of its kind’ products (mostly in wood)having mostly to do with the eye, ear and mind. I’m into modern architecture, art, sculpture, graphic arts, industrial design, furniture, photography. I grew up a carpenter’s son and was very fortunate to work beside and get to know many great, wonderful people. I’ve designed and built a diverse variety of original ‘product solutions’ over the past 25 years and during most of that time, I’ve also worked internationally and across North America representing two European ‘acoustic’ wall-and-ceiling product manufacturers, as both ‘creative’ and ‘architectural sales project ’ director, alongside some of the world’s finest, most talented architects, interior designers and trades people, thinking outside the box on many ‘first of its kind’ state-of-the-art, product applications.
I’d like for ‘aca shapes’ font style to be simple, yet evocative. I’d like the viewer to be led into the logos own dimension, having something ‘more or less’ to see or think about. The attachments I have presented aren’t defining, just parameters of my own thoughts or interesting things I’ve pondered. I’d like to leave the rest to each designers imagination
Target Market(s)
people of all ages who appreciate good design and fine quality made products
Industry/Entity Type
classic modern design 'affordable' woodwork products generally intended for mid and high-end residential and commercial clientele
Logo Text
aca shapes
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- classic modern art appeal
Nice to have
- I appreciate originality, don't hold back - please send as many ideas you may have for us to develop further together as best possible