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The City of Emporia Logo Redesign: Hometown Design to Reflect City of Emporia, KS
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This customer received 127 logo designs from 52 designers. They chose this logo design from Great Plains Design as the winning design.
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US$600
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127 designs
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52 designers
Logo Design Brief
ABOUT THE CITY OF EMPORIA
The City of Emporia is a small town located in the Flint Hills in the eastern part of Kansas. Emporia is the perfect distance for access to regional fun while offering visitors a rural hometown vibe. Travelers enjoy our amenities and world-renowned events (Unbound and Dynamic Disc Open) in the heart of the Flint Hills. Residents love the security of a small town, coupled with extensive activity opportunities and the rich history of the area.
As a hometown the fusion of cultures cultivates from university life, local farming, and industry. Emporia’s prominent activities offer unique experiences for visitors and residents alike.
PROJECT OVERVIEW
The City of Emporia is soliciting responses to a Request for Qualifications (RFQ) from creative, qualified professionals or design firms with experience in community branding and logo development.
The purpose of the community rebranding is to capture the character of Emporia and use it to establish a brand for the City. The project will include brand expression, messaging, and visual elements. One objective of the project is to create a modern and eye-catching logo that has a wide appeal and usage. The logo must be able to be easily adapted for usage by multiple City departments. Key stakeholders will participate in the project and provide feedback throughout the project.
SCOPE OF WORK
To be used in print, web, billboards, banners, signage, embroidery
To be created in full color, single-color and black & white.
Updates
Emporia is home to two international events: Unbound (a gravel bicycle race) and Dynamic Disc Open (a disc golf tournament). The city would like to see some designs incorporate one or both events in the design. The city was also formerly known as the city of the twin rivers; two main rivers in Kansas flow through Emporia. This could also be an aspect of the logo redesign.
Added Monday, 01 August 2022
The logo does NOT have to use the word Emporia. It may or may not use the word. Some designs may be appropriate without the name of the city.
Added Monday, 01 August 2022
Target Market(s)
Rural Kansas Community
Industry/Entity Type
Municipality
Logo Text
Emporia
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Reflect City of Emporia, Kansas
Nice to have
- Circular design, reference local activities, local attractions, local culture
