• US$150

• 149 designs

• 84 designers

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Logo Design Brief

Looking for a simple, streamlined, professional, elevated logo for an elite sales team. They sell high-end car wash facilities. They work with Private Equity groups and need to present as polished and trusted. The team is all men and mostly works with men, so it can lean masculine - however...the women are coming...so no swords or sports-looking stuff. Our brand is modern - we take industrial parts of our equipment and treat them as art. We like something a bit unconventional and not like anything else in the marketplace. Our competitor is Sonny's Car Wash Factory. They are like the Hyundai and we are BMW. We want to lean into it. Our equipment is high quality and we want to show that everywhere we go.

Target Market(s)

Private Equity Groups looking to invest in the express car wash business

Industry/Entity Type

Private Equity, Investing, Tech-look would work, Blending tech with manufacturing

Logo Text

Everyone calls them the CTC Team, so the letters CTC make the most sense. But, CTC stands for Circle the Customer - so there is a case to be made that the full name can be used as well

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Univers

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• CTC

Should not have

• Don't make it car wash focused. No bubbles, no brushes, nothing to do with that kind of imagery. The target market buys into what will make them money. The car wash is secondary. Think tech, Tesla, Apple, etc. that kind of vibe

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Files