Foxy
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This customer received 43 graphic designs from 12 designers. They chose this graphic design from joelsailo as the winning design.
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Graphic Design Brief
We need a female fox character targeting Korean female teens and tweens.
It will be a placed on pencil cases, school bags, pencils and pens.
Updates
Project Deadline Extended
Reason: Hi Everyone,
We are going to add 100.00 to the project and hope you understand why we'd like to extend the deadline as outlined below.
The designs have been really fun and creative. We'd like to extend the deadline by 7 days. Actually we'd like 21 days because we'd like to put the designs on a survey for our target market. In Korea, Middle, school, high school, and university start in earnest in March. We'd like to go the schools and survey the students in early march and choose a design based on the survey.
Denis Parnell
Added Wednesday, February 12, 2014
Project Deadline Extended
Reason: Hi All,
In the previous extension I mentioned extending the contest until early march because uni and high school begins then and wed like to do a high school and university poll at that time. In my opinion the current designs are all great and hard to choose from. Also, I believe that my choice may not be consistent with our target market.
Note: it seems the system only let's me extend the deadline 7 days at a time. That's why we haven't extended it until early march.
Thank you all
Denis
Added Wednesday, February 19, 2014
Project Deadline Extended
Reason: Hi,
This is the last extension. Mon is the beginning of the school season and we will be doing our surveys this week. I can't express my gratitude and appreciation for your effort. I'm not an artist but I've always felt that I appreciated the work and talent that goes into it. After this experience, I appreciate it even more. Thank you,
Denis Parnell
Added Saturday, March 01, 2014
Target Market(s)
The character should cute, a little rebellious, and attractive but not too sexual.
The character should be a progression from the cutesy Hello kitty. For example a progression from the cutesy girl bands that appeal to preteen girls to a slightly more provocative teenage audience.
She should project a sense of boldness in terms of women becoming more liberated and independent. For example, a type of girl that's not afraid of asking a guy on a date. The character should be playful, personable, feminine, colorful, and upmarket. If not upmarket then clean and sharp.
Industry/Entity Type
School
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- 3 outfits.
Maybe a hip hop outfit/ a jeans, t-shirt, and leather jacket and outfit / and in a nice dress. Korea is obsessed with appearances so the image should be sharp.