Logo for a flamboyant marketing agency called "Hiped"
Want to win a job like this?
This customer received 85 logo designs from 36 designers. They chose this logo design from artespraticas as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
Hiped is a company that combines influencer marketing with guaranteed profit for clients. We work with both - influencers that are best match for certain products (chosen by our own algorithm) and with clients that want to accelerate the growth of their products and brand recognition. We will be starting with the gaming industry, but we don't want it to define us, as we will be expanding to other industies in the near future.
We would like to have a logo that reflects the vibe of our company, something that catches the eye at first sight. We thought of Black as basic colour for the background and standing out "Hiped" sign like neon or holographic.
The message we want our logo to give is "We will create a massive hype for your products. We will elevate your products to a level you didn't even know that exists." We would like the company to appear as lavish, flamboyant, extravagant, with a "work hard, play hard" attitude and very competent and professional. Very "Wolf of Wall Street" type of vibe. Visually we lean towards a retrowave-ish neon disco cursive writing style, but with a modern twist (not taken straight from the 70s/80s ;) )
Urban dictionary's definition of the word "hiped" is "to be fucking turned up" and this is exactly what we need it to show.
We need a written logo and a symbol / ornament.
For the preferred color scheme please see the images attached. These indicate the color scheme only, not the shapes or design patterns.
Target Market(s)
mobile aplications
Industry/Entity Type
Mobile apps, games, influencers, new media,
Logo Text
I want the logo to say "Hiped". Doesn't matter if it's written in all caps, if it's spelled like "H!ped" or put in brackets like "[HIPED]" -- whatever looks good.
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- black background
Should not have
- not another boring, corporation-like logo