• €110

• 70 designs

• 38 designers

Logo Design Brief

We need a logo design for a new juice bar/sandwich/cafe based in Athens , Greece . Our product is nutrition juices , smoothies , snacks, sandwiches as well as coffees. We would like a logo design that it has a modern character , emphasizing the healthy lifestyle with a playful touch. Our customer segment is people between 16-50 , mostly active with interest in healthy lifestyle and consciousness for the environment. Middle class individuals that would like to have a healthier option during their day for brakefast, lunch, middle meals or early dinner.
The design of the store will give a house vibe with a minimal and modern and industrial influence. We would like the logo to be able to match that design because we are planning to create a signature wall displaying the logo in a big scale for photos .

I have attached bellow a sketch I made to give you an idea of what we are looking for . feel free to give us your input and experiment with it . I have also uploaded the logos of the 2 direct competitors so you can take an idea on what we have to differentiate from.
Please beside your logos come with a short explanation of why you took these decisions and what would be our visual strength towards the competition.

Updates

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Gathering more feedback

Industry/Entity Type

juice bar/cofee shop /sandwiches /snacks

Logo Text

Juice me up (The ultimate coffee house)

Logo styles of interest

Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Character Logo

Logo with illustration or character

Wordmark Logo

Word or name based logo (text only)

Font styles to use

Serif

Sans Serif

Decorative

Colors

Colors selected by the customer to be used in the logo design:

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Requirements

Must have

• must be differentiated by the competitors logos

Nice to have

• it will be nice to have different recommendations on text style and colours

Files