Real estate for sale A-frame sign
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This customer received 47 signage designs from 15 designers. They chose this signage design from JK18 as the winning design.
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Signage Design Brief
I have a vision but do not know any software tools. I need to create a real estate sign from scratch. The sign is traditionally a 4:5 ratio--more tall than wide. The text needed on the sign is governed by California state law, so that is not a variable. The font, font size and colors used are the variables.
The red and gold sample has the exact text needed.
Updates
The text on the sign should be like the red and gold sample I included in my brief. Unsure why some designers are putting "governed by state law" on the sign. ???
And can we elevate the font to something more sophisticated? I included both the Compass and sotheby's logos for inspiration. The fonts used should be similar.
Added Tuesday, July 6, 2021
Target Market(s)
sophisticated homeowners
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- An elevated sense of style and class. Look to Compass real estate and sotheby's real estate for their logo and font styles.
Nice to have
- I have a need for a:
A baccarat red background and gold text
A navy blue background with light blue text
A navy blue background with pale yellow text
A deep forest green background with white text