Off road camper trailer hire in Australia for 4WD & camping enthusiasts

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This customer received 54 logo designs from 11 designers. They chose this logo design from surya kusuma as the winning design.
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Logo Design Brief
A logo that works on digital and on paper eg website, vehicle wraps, business cards.
A new business that will hire off road camper trailers for 4WD enthusiasts to travel and camp throughout Australia to remote locations our business seeks to attract 4WD owners to hire our fully equipped camper trailers to fill their adventure dreams.
Target Market(s)
20 - 75 year olds who like camping in style / outdoor enthusiasts
Logo Text
Southern Sky Off Road Hire
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Southern Sky Off Road Hire ( this is the business name)
Nice to have
- I don’t want to change your creativity but some ideas that come to my mind are the rear of a camper trailer with aggressive off road tyre tread with some wiggly tyre tracks out the back with the moon and the southern cross constellation in the sky this could be like a sketch or cartoon type image
Also maybe a small Australian flag somewhere on the trailer