• C$240

• 94 designs

• 65 designers

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Logo Design Brief

Logo design for Architecture Firm

Rationale: Starlings are one of the common birds that move seamlessly in a flock. Also, starling is a phonetically pleasant word to say, and has the alternative near-meaning of “being a star”—that is, well known for the craft. Also, a flock is a group of birds—and like birds in a flock work together seamlessly, we work closely with others too. Our clients, colleagues, and partners are our close collaborators on every project. The way a flock of birds moves as a single entity is amazing. The way we work together as a single entity of collaborative connection—it's just as incredible to experience and watch.

Likes: simplicity, strong wordmark, emphasis on the word starling, exploration of lower case and title case, small examples of flocks as a graphic weaved into the wordmark, examples of applications onto other branded products for presentation, ie: letterhead, coffeecup, etc.

Dislikes: overpowering bird graphics, too many colours,

Industry/Entity Type

Architecture

Logo Text

Starling or Starling Architects (or Architecture)