• US$150

• 173 designs

• 42 designers

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Logo Design Brief

New vintage, upcycled, and preowned clothing brand needs a logo! Link to our Pinterest mood board for our logo here:

https://www.pinterest.com/itsbeccawagner/shelley-jeanne-logo-design-inspiration/

We are looking for a vibrant, youthful, and powerful logo. For example, we love the below company logos:
Coming Soon NYC https://comingsoonnewyork.com/
PLAN B (the production company) https://en.wikipedia.org/wiki/Plan_B_Entertainment
Dame Products Logo (Face and Lettering) https://twitter.com/DameProducts/photo
BSD Logo (Band) https://dropoutcloset.com/ (the broken heart spelling BSD)

Brand Values:
Female empowerment, sustainability, (physical and mental) health is wealth, community and inclusivity, self-evolution, FUN.

Shelley Jeanne personified:
Shelley Jeanne comes from humble mid-west roots (oh hey, Dorothy!), but is now thriving in the electric energy of the city. She yearns to experience all that life has to offer, wether that brings her down the block or across the globe. That said, Shelley Jeanne also knows when to stop, slow down, and get off her social media apps. She allows herself to feel both her lows and her highs. Shelley Jeanne, like all of us, is complexly and beautifully human. She is ever evolving and growing, and is just as beautiful now in her late 20s as she was as a child, and will be in her 70s. Regardless of her emotional state or what is happening in this big crazy world, Shelley Jeanne gets up and takes her vitamins. Not merely because she 'should', but because her body and soul deserve to be treated with that much love and respect. Stemming from her own inner strength, Shelley Jeanne makes family, friends, and strangers feel capable, seen, and worthy.

Colors:
'Shelley Jeanne' in red feels pretty right, but we are open to suggestions, maybe a bold blue would be a better match! Colors from the mood board are all great ideas. Some other color ideas listed below:
Green/Brown/Black/beautiful natural colors
Red
Tiger Stripes
Blue (bright blue, think Just Water branding)
YInMn Blue

Target Market(s)

Women, 21-27

Logo Text

Shelley Jeanne

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.