Logo Design Project for Clothing Branding company
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This customer received 81 logo designs from 27 designers. They chose this logo design from Fat Bat Man as the winning design.
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Logo Design Brief
We are starting up a clothing branding company that will place logos on apparel for companies. We had someone try and design logos off fiver and were not overly happy with them. Our Company is called Black Dog Apparel. We own the domain blackdogapparel.ca which is also underway as we move towards our launch in two weeks. I've attached someone else's work to this as we didn't like it. It is the coat hanger logo. We kind of liked the concept someone did for blackdog cycle and ski on DesignCrowd. (Also attached)
We're looking for a unique font, something very professional and clean that easily read, but also hints we do apparel. We kind of like the red logo attached but it didn't scream black dog. It screamed coat hanger. Although we thought the idea of BDA is nice as a secondary logo as well. Looking for something clean for mobile apps.
We were throwing around ideas of maybe incorporating a hanger into a black dog, but we are open to suggestions. Keep in mind this logo needs to look great and be prominent on clothing of our own and our site. We don't want paws in the logo at all. We're leaning towards a black dog somehow. Attached in the black is an example found on this site where someone did a Black dog logo. It's not great but it's close.
Target Market(s)
Branded clothing/apparel for corporate, small businesses, special events, and sports teams.
Industry/Entity Type
Clothing
Logo Text
Black Dog Apparel
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- If black dog that is solid black in colour, similar to what is attached is used. Must be a Labrador silhouette.
Clearly readable font and flowing logo.
Professional
Nice to have
- Professional. Open to different colour in the wording. But the dog must be black.
Should not have
- No paws....or paw prints.