The Little Survey Company logo design

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This customer received 95 logo designs from 40 designers. They chose this logo design from beetro 2 as the winning design.
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Logo Design Brief
Hello lovely talented designers,
We need your help to design a logo for our new small and friendly company offering survey services, such as employee surveys, to small and medium sized enterprises. We would like a logo to convey what we do (surveys) plus our approach - friendly/personalised/boutique as well as technically reliable/trustworthy/competent. We would like the text to be easy to read and we would like to use the colour blue or possibly blue and black/near black. We have produced the image below as an amateurish start in case that conveys our thinking any better than this text. Really looking forward to seeing your designs, quite excited to see a visual of our new brand.
Target Market(s)
SMEs, business owners, public sector and third sector organisation leaders, HR directors,
Logo Text
The Little Survey Company
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Font styles to use
Other font styles liked:
- Any simplistic, non-fussy, not overly stylised, easy to read font
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Text plus an icon/simple image.
Ideally, would like to be able to use the full logo (text plus image/icon) in some scenarios and the image/icon alone in other scenarios
In the text, the word "survey" should stand out the most
Nice to have
- A speech bubble and smiley face.
Although we are open to other ideas too.