Ritmo is a clothing brand

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This customer received 29 t-shirt designs from 12 designers. They chose this t-shirt design from SSDD as the winning design.
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T-shirt Design Brief
This brand is inspired in Medellin Colombia, I would need you to investigate the culture and the people @medellinismo would be a great asset for research, but in my own words, I would say MedellĂn is a beautiful city hidden in mountains.
I want the designs to represent Medellin in a colorful way but minimalistic they need to be subtle.
why? because this city gave me everything that made me who I am,
and this city is worth sharing with the world, I want to show everyone how beautiful it is,
there is a saying going around about Colombia its "El unico riesgo es que te quieras quedar" it translates to the only risk is that you are going to want to stay.
the brand is called Ritmo because Medellin has a unique rhythm of life
down below would be key words to keep in mind
: tropical birds and flowers
: Art and culture
: the sunsets
: La Cuidad de la Eterna primavera
ill leave some Instagram pages and a Pinterest like
www. insta gram.com /velmost/
www. insta gram.com /s.cifu/
www. insta gram.com /velmost/
www. insta gram.com /soy latinlover/
www. insta gram.com /och 8mde/
www. insta gram.com /soul fishworld/
www. pinterest. com /sebasti anzc 22/ritmo/
www. instagram. com /riot society/
Target Market(s)
Men 20s and 30s
Industry/Entity Type
Apparel Store
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- culture references, music references, art references
Keywords
city skater, wave rider, beer, weed, friends, sun sets
Should not have
- Pablo escobar references