Perabo Enterprises for real estate development, technology and business entreprises.
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This customer received 154 logo designs from 54 designers. They chose this logo design from blueeyes00099 as the winning design.
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Logo Design Brief
We need an "all-encompassing" logo that hints at the activities we do without restricting us to only working in those activities. Our primary business is real-estate development (Think of the "P" for Property Management and Parking Lots) but we also are involved in Technology companies (Think of a play on the "a" in Perabo like "Per@bo") as well as business ventures such as logistics.
I don't have particular colours in mind, only that I don't want more than 2 and I'm don't think pink or green are colors I want. Colors that are relaxing, trust inspiring rather than bold and aggressive.
Our family name comes from "Bulls" and our family crest is a strong bull. This idea may indeed be perfectly fitting with the theme and feel I am going for (ie. "bull market", "strategic bull" etc.)
I have attached an image of the original crest, a painting done around 1975 as well as a "2008 digital rendition". Keep in mind I would like a VERY SIMPLE logo, not the detailed crest that I am including. These images should only be used for reference and inspiration.
I prefer more abstract designs than specific logos (no picture of a bull, but rather an outline, a shape or a reference to the bull or bull head would be great). But don't go too abstract either... not some random sign or symbol. Something that "hints" toward property, tech, logistics and business with the idea of "market bull" without coming right out and saying it.
You should be able clearly to make out the name "Perabo" or "Per@bo", but I will leave it to the design if you want to include the word "Enterprises".
Also, I would prefer a logo that is more rectangular than square.
Updates
Some of the designers had promised to come back with revisions based on feedback provided.
Target Market(s)
Entrepreneurs, banks, financial institutions, investors
Industry/Entity Type
Businessman
Logo Text
Perabo or Perabo Enterprises. The slogan (does not need to show) is "Building for the future"
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- - Logo and text (Perabo or Perabo Enterprises)
- At least 2 colors (and maybe at most two, but will let you decide)
-
Should not have
- pink