Forward - Hoodies en t-shirt designs

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This customer received 45 t-shirt designs from 12 designers. They chose this t-shirt design from badpixelarts as the winning design.
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T-shirt Design Brief
Forward Amsterdam.. a start-up company with simple designs online. we look for simple but unique designs that can be used over and over again with some small changes over time.. forwardamsterdam.com .
Forward is forward. those are the thoughts behind the brand. no pause but ahead. the brand must have that vision. but above all simple and manageable.
therefore, as in the other subjects, also indicate simple designs that must be recognizable. and no overkill on exaggerated designs. but an eye for detail. we bring a personal touch to every hoodie or t-shirt. so that it is processed with love. we want to radiate this.
Target Market(s)
Fashion
Industry/Entity Type
Fashion
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- the designs need to be regana
Nice to have
- the designs must be recognizable. but also basic. no more than 3 colors per print. and preferably keep the word Amsterdam as little as possible. the company is based in Amsterdam only. it's all about Forward .. this is what the design should be all about, may be alluded to. with possibly quotes or symbols.
Should not have
- big pictures or massive logo's