New restaurant needs a logo: Fuel - Café & Bistro (Replenishing your Tanks)
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This customer received 131 logo designs from 68 designers. They chose this logo design from Raicho as the winning design.
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Logo Design Brief
I would like a modern yet classy logo be designed for a coffee/sandwich/restaurant/bistro restaurant. The idea behind the name "Fuel" is that the establishment is a place for diners to refuel or replenish themselves with delicious salads, sandwiches, pastries, etc. The décor of the restaurant will include a backdrop wall with old used license plates, wiring will pass through metal tubing and lamps will be made from metal. The idea is to incorporate gas station or garage décor to live up to the “Fuel” name.
Updates
I just posted the project today, so I am not sure how there is a deadline set unless I did it when I started. That was by error.
Target Market(s)
18-40 male & female. Young professionals
Industry/Entity Type
Food blog
Logo Text
Fuel - Café & Bistro
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Main text should be Fuel and subtext would be Café & Bistro. Must be slick, innovative, attractive/catchy, and fun.
Nice to have
- Fun, modern and classy logo that could potentially become a franchise.