• US$350

• 116 designs

• 65 designers

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Logo Design Brief

We at the Texarkana Regional Airport are looking for a new logo as part of our rebranding efforts which include building a new multi-million dollar terminal. The airport is located in the twin cities of Texarkana located on the border of Texas and Arkansas. We are the gateway to the Ouachita Mountains, and are close to hunting, fishing, hiking and camping. The new terminal building is based upon a high end lodge design and takes inspiration from our local forests and mountains. We would like a clean sophisticated logo that uses elements such as the pine forest, and possibly local wildlife such as deer. While design does not need to have an airplane specifically it is important that the logo can quickly connect to people that it is for a commercial airport. We would like to incorporate colors such as dark green or gold, and would like to stay away from pastels or contrasting colors. This logo should give a modern feeling that tells people they are going to have a high class experience.

Target Market(s)

Business Travelers, wanting to show the new terminal as a luxury alternative to other airports nearby.

Logo Text

Texarkana Regional Airport

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Would like to see use of pine forest, and natural elements such as wildlife, sky, water

Nice to have

• May use birds, jets, runways, airport control towers, to show that the logo is for a commercial airport

Should not have

• Should not be cartoony, or have bright contrasting colors

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Files

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