Electrical company logo for the UK domestic and commercial market

Want to win a job like this?
This customer received 146 logo designs from 65 designers. They chose this logo design from S P A C E as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
To design a logo for a domestic and commercial electrical contractor company based in the UK. Logo should be relatable to the industry and give an idea of what the company does yet remain un-cluttered. The logo needs to be printable on work wear and stationary as well as be scalable for things like van and work vehicle livery.
I have added some logo images I like and would like the logo to follow a similar idea. please note that if it is to contain a plug, the UK plug outline is somewhat different to a lot of EU or US plugs.
a lot of designs have been submitted with lightning flash and incorporating the text within it and I'm not so keen on this idea.
Target Market(s)
People requiring the service of an electrician from home owners or business owners to builders and developers.
Industry/Entity Type
Electrical
Logo Text
W Baker Electrical
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Relatable to the UK market, logo in similar design to the images provided
Nice to have
- Logo separate to the text, item of electrical equipment like a bulb, plug even a building or electrical symbol.
Should not have
- lightning flash or zig-zag design.