Luxury car rental/hire business requires clean logo
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This customer received 117 logo designs from 47 designers. They chose this logo design from Alexturner as the winning design.
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Logo Design Brief
I need a logo for a website that is going to offer Tesla Car rentals in Western Australia under the name "Tesla Hire WA".
I suggest the colours centre around red and black, like Tesla, and potentially even use the same Tesla font as used in their name (you can find it online for free), but we can't use any of their copyrighted elements like the "T" or anything like that.
While a simple execution could be an outline of Western Australia with "Tesla Hire WA" inside it, that probably won't work well as an icon and wouldn't be legible at small sizes, so I'm hoping to see some more creative concepts that will look good as a logo but also as an icon (e.g. website favicon).
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Target Market(s)
Males 35+ or partners looking to treat them to an amazing experience
Industry/Entity Type
Automotive
Logo Text
Tesla Hire WA
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Red and black
Should not have
- Tesla "T" logo