"Defined Apparel" Needs a logo for its online clothing store!

Want to win a job like this?
This customer received 176 logo designs from 90 designers. They chose this logo design from in creative as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
We need a logo for a company called "Defined Apparel". We are an online company providing clothing and apparel to the fitness industry which includes bodybuilding, working out, power lifting, and all sports. The clothing will be intended for training use and casual wear. Clothes will be intended to feel and look good on the body. Customers would more than likely be confident, driven, goal-oriented and in shape.
We don’t have a vision of the logo. The logo must look good with or without the brand name. The ideal logo will be effective in a single color, bold yet simple, and speak "Leadership", "Fitness", and "Defined".
Logo Text
We dont believe the logo should be apart of the brand name. The brand should look good with or without the logo present.
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo must fit the meaning of "Defined".
Nice to have
- Possibly something more simple.
My vision of the company logo may be the initials "DA".
if you choose a different logo, something sleek, flows well and inspiring.
I had an idea of a well defined body, no major features mimicking a flame. - This was just an idea
Should not have
- All bulky items for instance dumb bells or any objects will be on the T shirt designs.