• US$150

• 174 designs

• 70 designers

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Logo Design Brief

We're a small company based in California who makes handmade dog bandanas, and human accessories (like sweatshirts, scrunchies etc). We're all about those beachy minimal vibes.

You can check out our website www.califluffco.com and instagram @califluffco to see more of our style and what we're about. All of our sales come from Instagram too!

I've attached some examples of styles I am drawn to.

Target Market(s)

Women age 25-36

Logo Text

Cali Fluff Co.

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Incorporate the beach somehow - so waves, palm trees/palm leaves, sun something like that.
  
  Softer, feminine vs bold and edgy
  
  I'm not a fan of sentence structure logo names, so I'd prefer all caps or all lower caps.

Nice to have

• We're looking for a logo that is: beachy, minimal, handdrawn is a nice touch but not needed, and feminine. We don't want anything too cartoony or too bold.

Should not have

• Not be bold in color or angular in nature.

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Files

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