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Curvy/Plus size clothing boutique needs a new logo! *
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This customer received 533 logo designs from 206 designers. They chose this logo design from john fernandez as the winning design.
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US$490
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533 designs
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206 designers
Logo Design Brief
My boutique is curvy/plus size only. We cater to people ages 35-55 - mostly moms. We are very girl next door/modest and our ideal customer is someone who is not trying to show anything off - but instead, be comfortable while being cute. We have a lot of school teachers as customers.
I really like the idea of working with a rose gold color palette if I can find something to work with for that. I’ve attached other palettes as an idea.
My company name is Curved and Dangerous. My initial idea for a logo is to have my company name initials (so CD or cd - we do not like ampersands) made into some sort of shape. Maybe a heart? Maybe a butterfly? Maybe a flower? Maybe just an abstract shape made with the letters? Maybe something else? I am not creative AT ALL. So, I cannot really envision anything completely. I need help! I want the logo to be feminine. We would also like to explore options for a logo with our full company name, so just whatever be creative person can come up with.
I will be using the logo for my website, social media, on my clothing labels, on t-shirts, etc. So, I need something that is versatile.
You can see our brand at curvedanddangerous.com/collections/new-arrivals
Since we are curvy/plus size - I could definitely handle a design that is curvy or something, but not a curvy silhouette because we feel that is a little overused in the industry.
Updates
We are reviewing various options to make our final decision.
Need a couple of days before selecting a winner
Sick
Target Market(s)
Plus size/curvy moms ages 35-55 years old
Logo Text
Either “Curved and Dangerous” or just the initials “CD” or “cd”
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must be feminine.
We will need multiple file types, including SVG vector, photoshop file, PNG with transparent background.
Nice to have
- We would love for the logo to be stand alone and also with the Curved and Dangerous name.
Should not have
- Should not have a silhouette - those are too generic
