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Tote bag design for hardware store
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This customer received 27 bag and tote designs from 12 designers. They chose this bag and tote design from SofiaDesignStudio as the winning design.
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A$110
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27 designs
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12 designers
Bag and Tote Design Brief
We are after a unique tote bag design for a chain of hardware stores located in Sydney, Australia called Sunlite Mitre 10. The business is family owned and operated (since 1987).
We have previously designed and released a bag with a retro design inspired by 1950's advertising.
We have attached images of our staff and previous graphic concepts to give an idea of the brand tone of voice.
Overall the tone of the brand is helpful and reliable, but also with a hint of fun and humour, so ultimately the bag should reflect this.
We really want the bag to be something which people will take to the beach and use regularly.
The final files will need to be a vector file in ai. format.
Industry/Entity Type
Hardware
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo needs to feature somewhere on the bag. Our key colour is a shade of blue #0061af. This colour does not have the be the primary colour, however generally the key graphics on the bag should be a shade of blue (i.e. navy).
