• US$300

• 92 designs

• 30 designers

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Logo Design Brief

I volunteer for the nonprofit supporting our local public high school. We are trying to stay connected to our "Parents of Alumni", which we call PALs for short. There will be an e-newsletter a few times a year. Looking for a masthead to get that going, as well as a simple logo. Both should tie into the current school logo.

Please view this document:
https://docs.google.com/document/d/18N-IL_16gcG_YqyT6MhNLJ0QYEb9cCrp2BwvC2bCp74/edit?usp=sharing

PAL Constant contact e-newsletter masthead: 600 pixels wide x 200 pixels height

Include at minimum the W and the wildcat from the Woodside High School logo (below, I do not have this as an ai file). Can be a version of this, not exact

Must say Woodside High School somewhere

Includes the words Parents of Alumni

Possibly darken/enlarge the P and AL to demonstrate the acronym PAL

Includes the word Newsletter for the masthead

Orange should match top left logo on the Woodside High School webpage

Target Market(s)

Parents of high school alumni, affluent area, 50s-70s.

The parents of alumni are critical donors to our school, want to keep them engaged, and make them feel like the important part of our school community that they are

Industry/Entity Type

Non Profit

Logo Text

Text for newsletter header: Woodside High School Parents of Alumni

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• tie into current school logo, top left of this page
  https://www.woodsidehs.org/
  
  constant contact masthead is 600x200
  plus logo

Nice to have

• Parents of ALumni = PAL. maybe darken those letters to define PAL

Should not have

• should not look like a completely new brand, that does not fit with Woodside High School