New logo for Brand and new services
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Logo Design Brief
Liderat Group is a consulting firm that helps transform organizations with more than 6 years in Chile and South America. We had a logo that it´s ok, but we believe that we need a new image and refresh fo our brand. That would be something great. We are thinking about a new beginning and a change plus we want to ad a new area or service: Liderat Institute.
In this moment, our main customer/client are small, medium and big companies that need or want consulting services in areas such as Innovation, organizational transformations, leadership, coaching and execution. Also we are planning with the new area to have professionals that would like or want to develop new skills in some areas with online courses mainly.
We want a new logo. The logo has been thought to have mountains because leadership is in our DNA but we also want to share knowledge, professionalism strategy and someone you can trust. Mountains is not a must
Updates
Low design quality
Low designer entries
Designs look the same
Low designer entries
Low design quality
Designs look the same
Target Market(s)
We are a consulting firm that works with companies and highly skill professionals
Industry/Entity Type
Consulting
Logo Text
Liderat
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo Must Have the Name of the company on it. It need to show professionalism, innovation, leadership, strategy, up to date, transformation and exponential organizations
Nice to have
- If you look at the actual logo, it has some "mountains" or high Peaks on it that has to see with leadership but we could explore new designs but its not mandatory
Should not have
- Anything that looks LG