Software Logo - Abstract/Geometric/Crystal
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This customer received 157 logo designs from 52 designers. They chose this logo design from raffaella as the winning design.
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Logo Design Brief
We are a growing financial analytics software company, Crystallize Analytics, looking for a logo to unify our products. We have two main lines, Audit Automation, and C Collection; the C Collection is further divided into four smaller software packages. We would like a geometric logo in the blue/teal/green color range (robust not pastel) that sits nicely with the company name, Crystallize Analytics (name can be above, beside, etc, just visually appealing.) We want something geometric, with interlocking shapes, and a crystal/faceted look and a 3D feel with gradient colors, not flat. We also like the idea of meaningful negative space. A major plus would be if it were two interlocking shapes which could be made larger to be used in a PowerPoint slide which could encompass the two software line logos with branches for the 4 subsets of the C Collection. Basically, we would like the shapes to be able to represent how the company is organized. I attached the existing logos for the two separate product lines, in case that matters at all (they were designed independently, but we are looking to bring a sense of cohesion.) Also feel free to look at the website (in progress) www.crystallizeanalytics.com. I also included our current color palette, and a few ideas from a quick google search of shapes we like. We are pretty open though. (Font is also attached.)
Target Market(s)
Finance Business, Auditing Firms, Oracle EBS Customers
Industry/Entity Type
Business Software
Logo Text
Crystallize Analytics
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Other font styles liked:
- Montserrat, attached
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We would like a geometric logo in the blue/teal/green color range (robust not pastel, please look at the hex colors in attached document), gradient colors not flat, that sits nicely with the company name, Crystallize Analytics (name can be above, beside, etc, just visually appealing.) We want something geometric, with interlocking shapes, and a crystal/faceted look, and 3D feel.
Nice to have
- We like the idea of negative space. A major plus would be if it were two interlocking shapes which could be made larger to be used in a PowerPoint slide which could encompass the two subset software line logos with branches for the 4 subsets of the C Collection. Basically, we would like the shapes to be able to represent how the company is organized.
Should not have
- NO LINE ART OR LETTERS (it should be an abstract logo, not a fancy letter C or CA), Pastels, Geometry/Symbols that give it a religious vibe (pentagrams, mandalas, chakra, etc.)