Aroma Dog Australia needs new product labels for its canine wellness range

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Contest winning design

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This customer received 28 label designs from 15 designers. They chose this label design from SAI DESIGNS as the winning design.

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Label Design Brief

Aroma Dog Australia has just re-branded with a fabulous new logo. We now need a new label design for our aromatherapy canine wellness products including mists (250ml & 500ml size) and essential oil blends in (15ml size). We are looking for an eye catching label design to win the hearts of dog owners across Australia and to entice them to pick up and buy our range from specialty retailers, busy supermarket shelves and online. We are looking for wow (or woof!) factor please in this rapidly increasing pet market.

Our bottles are aluminium for 250ml & 500ml range and amber glass bottles for 15ml range with white caps. We have provided you with our logo, colour palette to work with, sample barcode and sample label text. We want to see what the label will look like as close as possible to the final product. Please review our packaging specifications document for our must haves on the label and for the sample label text.

Our products are cruelty free, vegan and earth friendly. Our customers are dog lovers (largely female) looking for natural products to provide love and care to their canine best friends. Please send through any questions and we will be happy to answer them.

Target Market(s)

Dog owners in Australia looking for natural products. Please refer to the specifications document attached.

Industry/Entity Type

Pet Care


Font styles to use
Serif
Sans Serif
Script

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Please refer to the Specifications document provided as this lists all the must haves for the label. Sample text has also now been provided.
Nice to have
  • Wow / woof factor that will attract dog owners in busy retail shops and online.
Should not have
  • I am not requesting a logo I am looking for a product label. Please read the brief and attached specification for what is required.

Files
Download all files - 2.0 MB
JPG
0735850488790
Thursday, June 4, 2020
PDF
palette 2
Thursday, June 4, 2020
PDF
palette 3
Thursday, June 4, 2020
EPS
aroma2
Thursday, June 4, 2020
Payments
1st place
A$150
2nd place
A$100
3rd place
A$100
Total
A$350

Project Deadline
11 Jun 2020 02:53:37 UTC
Language

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