• A$150

• 209 designs

• 111 designers

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Logo Design Brief

We need a logo design for a new software company based in Australia called Tendr

A 'tender' is the process of an entity/organisation inviting suppliers to provide a formal written submission for a good or service. For construction works, the purpose of the tender is to select a contractor to construct the works on the basis of best value for money.

Tendr is building transparency in the construction industry. Initially, our site will compare builders, developers and consultants involved in any construction project, provide detailed reports on these businesses, and eventually move in to a functional procurement software and then move into the model of 'amazon of the construction industry' for ordering materials etc.

List of adjectives that describe our brand:
Transparent, easy to understand, valuable, best practice, modern, new age, professional, not boring or stale, disruptive, approachable, innovative, efficient, streamline, astute, start to finish

List of words that describe how you want your brand to be perceived:
Innovative, leading edge, trust-worthy, professional, friendly, good to work with, reliable, permanent, enduring, authentic, fail-safe, loyal, secure, stable

List of how you want people to feel when they see your logo:
Relieved, reassured, satisfied, grateful, intrigued, understood, clarity, dependable, strength, confident, calm

We like the minimalist and professional look, not cartoon-y.. although this tech we are developing is very leading edge in this industry so something unique is also preferred, ie, shape or pattern or something working into the name Tendr

The colours we like are blue, light neutrals and dark neutrals.

Target Market(s)

Mum and Dad developers, Renovators, Developers, Real estate agents, Project Managers, Construction Managers

Logo Text

Tendr

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose only greyscale colors for use in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• Tendr does not have to be involved with the logo , ie, if we were to use the logo on a corner of a page for example so it's recognisable with our brand Tendr. Open to suggestions.

Should not have

• Not cartoony. No crazy colours.
  Please read description and feel free to email if any further questions :-)

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Files

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