Logo Design for IoT Sensor Tech Company - "Aware"
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This customer received 327 logo designs from 112 designers. They chose this logo design from Hery Dake as the winning design.
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Logo Design Brief
We need a logo design for a new global IoT sensor company. We create industrial GPS and temperature sensors that are completely wireless. Our initial product is the "Aware" sensor which is kind of a catch all for lots of industries.
We want the logo to incorporate a mark that could stand on its own apart from the logo. We're also looking for something that is very indicative of an enterprise/mature company (i.e. try to steer away from the typical startup look and feel).
The attached file is what our designer has come up with. Use it for inspiration but is by no means what we expect the logo to look like. We like the enterprise look, the fact that there's a mark, and it communicates something about location/wireless sensors.
Target Market(s)
Medium to large scale businesses in various industries.
Industry/Entity Type
Technology Equipment
Logo Text
Aware
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A mark incorporated into the logo
An enterprise/mature feel
Nice to have
- The use of color, at least one with the color blue.
Should not have
- Overly curvy fonts that are common in many startup logos.