Pepsi Cares Customer Assistance

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This customer received 44 logo designs from 27 designers. They chose this logo design from OshafirmsD as the winning design.
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Logo Design Brief
We would like an altered version of the two attached "Pepsi Cares" logos. We rapidly launched "Pepsi Cares Customer Assistance" in response to the COVID-19 outbreak and would prefer a freshly-designed logo as the two attached are actually a part of another project. We would like to retain some sort of "heart" presence in the logo to emphasize "care", as well as include "Customer Assistance" text. We need this both in colour for a white background and transparent. We are an independent Pepsi Bottler and do have authorization to use these logos.
Typography Information: In general, aside from the unique "Pepsi" text, we use CERVO NEUE BLACK, Cervo Neue Thin and SOFIA PRO for supporting words.
Colours: Pepsi Blue #004B93; Pepsi Red #C9002B. Transparent background logo will be used with the #0065C3 background.
Logo Text
Pepsi CARES Customer Assistance
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)


Font styles to use
Other font styles liked:
- CERVO NEUE BLACK, Cervo Neue Thin and SOFIA PRO
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.