Tshirt Design for online apparel

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This customer received 153 t-shirt designs from 18 designers. They chose this t-shirt design from galih28 as the winning design.
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T-shirt Design Brief
We need t shirts,Polo and vest designs for a new clothing line called 'Whatsup' clothings. I am a local DJ by the name DJwhatsup. The brand is trying to merge music and clothing together.
The target market for this new clothing line are youngsters from ages 2-15, teens and middle class workers. Designs should be centered around the clothing line name of Whatsup, Whats up or Whatsup! . Designers can decide to add whatever they feel will best describe the brand name as there are no holes barred. Designs can be front and back, a little design in front and something bigger at the back or either way, just be innovative!!
But do consider the mentality and environment in which you are designing for, tropical, black Africa, but very western and highly educated generation. Incorporate music themes where possible as I am very interested in creativity. The use of colors is important and do consider NOT to make it too LOUD. It has to be catchy, modern, trendy and interesting and most of all unique.
Thats whatsup!!! meeeeennn.
Updates
Though this is a contest. We are going to hire designers on a 1 on 1
basis after the contest is concluded to come up with designs for our
apparel. So if you dont win the contest but your concepts and designs
are very good? We will contact you directly and possibly hire you to
design for us.
This is likely to be on a long term basis as one of the core business
strategies is to hire a large number of designers
worldwide, our vision is to make the most creative ones (Designers) partners of the
company in the not too distant future.
Thank you.
Added Wednesday, April 18, 2012
Okay guys! I have been thinking of ways to make your designs come to life! Here are some tips to help working with the brand name as either whatsup, whats up or whatsup!. Some let me try and spice up your imagination.
- Imagine using a metal plate screwed on a t-shirt, with the words whatsup written 'creatively'
- sketchy image of a dude with the words whatsup written in any funny way?
- musically symbols flying around with dats whatsup? with the brand name coming out more
- like writing 'the WHATUP accademy' on like a school academy badge or like a logo thing on the chest of a t-shirt
- a image of a DJ with whatsup written in grafiti way?
- the words whatsup being written like its screaming! out of a t-shirt
- writing whats up up and sideways?
- Creating 2 to 4 blocks or cubes with a way to creatively depict Whatup?!
- Imagine writing Wahtsup in roman figure way of writing?
- disco lights with the brand name popping out
- use arrows, signs, street signs like 'whatsup avenue', whatsup boulevard' or anything thing you can imagine
- add a few words to the brand name 'whatsup' and make it funny? like a statement or something
- number plate on a car designed for whatsup?
- the word whatsup written all around a t-shirt in a particular way
- the words jumping or written in a way that shows like they are dancing with musical symbols in the background.
So please do your best and we will see! Give me a big headache guys by giving me too many good designs .
Thanks all
Added Friday, April 20, 2012
Target Market(s)
Young and middle class people. If you can create for 2-15 please do
Industry/Entity Type
Environment
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- a logo or a badge at the top bottom or by the arm like a signature. use any ideas that center around whatsup brand name.
Should not have
- please no explicit stuff.Images can be allowed, just creative designs.