Internal Medicine Practice Needs a Brochure Design

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This customer received 21 brochure designs from 6 designers. They chose this brochure design from ganz abecia as the winning design.
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Brochure Design Brief
We require a brochure for our company. We are an internal medicine practice of 8 physicians who have recently moved to serve a new, higher-end market in the Houston, TX, USA area. Our practice is well-established and is one of the premier internal medicine groups in the Houston area. We provide laboratory, x-ray and bone density scan services on-site.
The brochure must communicate that we have recently moved to the Galleria area in Houston. It should also have at least two panels dedicated to profiling all 8 of the physicians who currently practice here. Each profile will have a small professional portrait and will have up to 5 bullet points. There will also be either 1 group photo of 8 physicians or 2 group photos of 4 physicians that we have not yet taken. Please create placeholders. The color scheme would include 'healing colors' like blues and greens, and should fit in well with our logo which is attached. The final product must be in a format that we can edit at a later date.
You can find all of the information that you need about our company at www.aimdoctors.org. You can include gibberish and fake portraits for the physician profiles so long as we can replace it.
Thank you.
Updates
Project Deadline Extended
Reason: To give designers until the weekend.
Added Sunday, April 08, 2012
Please note that tri-folds generally have two sides to them. Please keep this in mind when submitting.
Added Monday, April 09, 2012
Project Deadline Extended
Reason: Committing payment and extending deadline. More information to follow with another logo to include, as well.
Added Friday, April 13, 2012
Updated requirement:
Added Friday, April 13, 2012
Please remember that one of our design requirements is that the final format of the brochure be in a file format that we can edit.
Added Monday, April 16, 2012
Target Market(s)
The target market include educated, middle-to-upper class professionals aged 25+ of all ethnicities.
Industry/Entity Type
It Company
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must be in an editable format. Be sure to have several layers!
Must emphasize
1. Our new location
2. Our physicians
3. Services offered
4. Insurances accepted
Must include
1. Link to the website
2. Main phone number
3. Methodist Hospital Logo in a prominent location
Nice to have
- We are not opposed to having the logo *slightly* modified to better fit the theme of the brochure.
Should not have
- Low quality images, fonts, etc.