• US$110

• 165 designs

• 67 designers

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Logo Design Brief

Create a new logo for new interior plantscape company in the finger lakes region of NY. Needs to attract millenials in a collegetown/rural area. Clean look, compelling. Easy to print (not a ton of colors).

Simple. Clean. Botanical. Artsy vibe. Sophisticated.

We want to show off that we're talented, & professional but not stuffy. Needs to be accessible to multiple generations.

We LOVE plants, so we want to have customers really feel attracted to the brand/logo.

Target Market(s)

Millenials, Baby boomers

Logo Text

Poplar Point Interiors

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• icon/graphic which shows off a plant or leaf
• Poplar Point text - should be simple/clean - sans serif >> This can be the secondary text, it's not as important as highlighting Interiors. There is a sister business with this name, so we don't need to emphasize that as much.
• "interiors" should be softer font - decorative/script

Nice to have

• foliage/bloom, be able to be printed in black (as well as a color version).
• colors: dark green, black, white, brown

Should not have

• no floating dots, cartoonish

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Files

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