International special vehicle manufacturer needs logo for IAA fair Motto in 2020
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Our company "Feldbinder Spezialfahrzeugwerke GmbH" produces silo and tank vehicles. We manufacture them individually and from a quantity of 1.
Customer requirements are our challenge.
For the upcoming IAA Commercial Vehicles in Hanover, we want to implement a motto that appeals to our customers (90 percent men). It should also create a connection to manual work, since we have no series production.
Feldbinder is the market leader and attaches great importance to quality and customer satisfaction.
Motto definition: FFB Craft Brewery
The exhibition stand will have dark wood, metal, leather and the colors anthracite and black. We serve a lot of beer at the trade fairs.
The logo should contain the words "FFB or Feldbinder" "Craft" - "Brewery" - "FFB or Feldbinder". It should symbolically contain a beer glass.
Feldbinder has been around since 1975 - we have often used innovation since 1975. This could also be included as an element.
It should be printed on the catering items (table stands, beer bottles, cutlery sleeves, beer coasters) and on dark T-shirts for the service staff.
The logo should be monochrome and be available in a dark and light version.
We manufacture silo and tank vehicles, special containers and rail wagons for the transport of liquids and bulk goods. Aluminum and stainless steel are processed. Our customers work as freight forwarders for a wide range of industries (food industry, construction sector, chemical industry).
We manufacture "lightest commercial vehicles with the largest possible volume and long service life".
Information about our company at www.feldbinder.com.
Information about the fair on iaa. com
"The owner-managed company was founded in 1975 by the shareholders Otto Feldbinder and Jan-Dirk Beckmann and has a total of more than 950 employees. At two German locations, pressure vessel vehicles for the transport of liquid, granulated and powdery materials are manufactured individually. In addition to the main plant in Winsen ( Luhe) near Hamburg have also been producing particularly light commercial vehicles with the largest possible volume in Lutherstadt Wittenberg, Saxony-Anhalt since 1991. While only aluminum silo vehicles are manufactured at the headquarters, stainless steel is also processed in Lutherstadt Wittenberg. The Wittenberg plant is the production site for the manufacture of tank vehicles, rail wagons and containers.
Always keeping an eye on the market, we continuously work on optimizing and expanding our products and processes. The entire production and services of Feldbinder Spezialfahrzeugwerke GmbH are tailored to the needs and wishes of our customers in order to guarantee high product quality and customer-friendly service. We deliberately opted for a very high level of in-house production in order to be able to react flexibly. Many customers have their own logistical concept, for which we manufacture different types of vehicles. Feldbinder Spezialfahrzeugwerke GmbH operates as a special vehicle manufacturer and will remain true to its name in the future.
The company has been certified according to DIN EN ISO 9001 since 1993. With the highest demands on quality, material and workmanship, the company has since become one of Europe's leading producers of silo and tank vehicles, rail wagons and special containers made of aluminum and stainless steel. The company's philosophy is to offer the highest quality pressure vessel vehicles equipped with the latest technology while maintaining quality across borders for the diverse European and worldwide market. "
Target Market(s)
Design and concept element at a booth in the automotive industry
Logo Text
FFB Craft Brewery or Feldbinder Craft Brewery
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Colors
Designer to choose only greyscale colors for use in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Craft
FFB
Beer
Beer mug (s)
Nice to have
- - Our diamond from the original company logo
- Innovation since 1975
- Slogan related to beer
- Product information on silo or tank vehicles