• C$265

• 202 designs

• 57 designers

---

Logo Design Brief

I need a logo design for my Personal Brand Company- Pacific Soul Lifestyle by Regan Courtney.

Here is some info about me and my thoughts/ ideas on Logo design.

LOGO DESIGN-
A Logo that somehow weaves together aspects of healthy living, ocean/surf, movement/yoga/fitness, and spiritual growth....

I really want the logo to represent the essence of my business: vibrant health, authenticity, connection to ocean, nature and giving back.

Water/surf/Waves & Sun must be a focal point.
Modern, clean, mature audience
Leaning towards a circular concept with sun, waves, maybe a woman doing a yoga pose or holding a surfboard.

Something that gives off a Pacific Coast feel.

I like the hand-sketched type of graphics. Something artistic and not too computer animated or cartoon-like.

My audience will be primarily female, so nothing overly masculine

Colour: black and white is preferred but I am open to suggestions:

***** PINTEREST BOARD IDEAS******
Surf- Inspired Logos- https://www.pinterest.ca/reegs123/surf-inspired-logo/
Ocean Inspired Logos- https://www.pinterest.ca/reegs123/ocean-inspired-logos-psl/
Simple Clean Logo Ideas- https://www.pinterest.ca/reegs123/very-simple-logo-design-ideas-psl/
Yoga Poses I like- https://www.pinterest.ca/reegs123/possible-yoga-poses-for-logo-psl/

• TEXT: Playscript is a font that I like, but I also like something beachy or brushstroke. Text could be placed below or above the graphic or incorporated. I would like "by Regan" to be in smaller letters in a simple font.

What Vibe am I giving out?
• Healthy, Eco-conscious, Authentic, adventurous, caring, unpretentious, energetic, full of life, outdoorsy, free-spirited, west-coast, surfer,

I am Vancouver, BC based fitness and health coach empowering others to get the most out of life. I offer a compassionate and integrative approach that combines movement, healthy food, spiritual connection and nature to uplift the human experience. I believe that taking care of ourselves and our planet is a lifestyle choice. It’s an act of deep self-love and a profound dedication to the preservation of all living things. I teach people how to move, nourish and feel their best!

My Vision is to Connect, Inspire, Energize and Preserve.
• Connect people to their true essence, their soul’s deepest desires and to the awe and wonder of nature.
• Inspire people to show up authentically, to be passionate and excited about life and live each day vibrant, healthy, happy and fulfilled!
• Help people Optimize their Energy through the nourishment of mind, body and soul.
• Preserve, protect and give back to our magnificent planet.

Other information you might find useful:

What Makes me Unique?
• My energy and enthusiasm and ability to get people excited
• I have a fun-loving, adventurous, surfer chic vibe
• I offer “non-intimidating, natural, unpretentious, down-to-earth, life-loving, get outdoors, do things you enjoy, holistic” approach to fitness, health and well being.
• I’m real, authentic, open, and trustworthy. I’m not afraid to be myself and to share my struggles with others
• I genuinely care about people and their lives

How do I want to make people feel?
• Inspired, Excited, Empowered
• Happy, playful
• Relaxed, comfortable
• Accepted, Safe

Target Market(s)

women age 20-65, educated/successful jobs
women who want to grow, learn, live an abundant, healthy, happy life-but might not be there yet.
mature, fun, free-spirited, adventurous, active, outdoorsy, health conscious, desire for vibrant life, eco-conscious,
women who might feel overwhelmed, overworked, tired, unfulfilled & looking for change & inspiration

Industry/Entity Type

Health And Wellness

Logo Text

Pacific Soul Lifestyle by Regan

---

Logo styles of interest

---

Font styles to use

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Waves/water/surf
• Sun- I really the the sun reflecting in the water
• Clean lines, modern, mature
• Must have a large focus on water/coastal/surf
• Text- Pacific Soul Lifestyle- I like a brushstroke, beachy style font. "By Regan" can be in smaller, very simple font.
• Vibe should be- Modern, Clean, Simple, Inspiring, surfer, eco, feminine, pacific northwest, Simple!

Nice to have

• woman/person doing a fitness or yoga pose OR holding a surfboard
• birds
• Artistic, hand-sketched type of design
• Black & white preferred but i'm open to colours- see colour wheel suggestions

Should not have

• cartoons
• too busy
• Tropical Palm trees

---

Files

Download all files - 10.8 MB