• US$690

• 52 designs

• 14 designers

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T-shirt Design Brief

Our brand is about to make a change from a key item, college guy's apparel shop to a more elevated mens collection. We still have a need for some graphics to add to our slub tees and performance shirts. About The Brand:Our vision is to bring the sense of ease, style, and dignity to mens dressing. We will deliver by designing capsule collections that: Care deeply for the detailsAre grounded in classics and tethered color storiesAre sensible for any situationAre delivered with ease to fine mens retail, through online efficiency, and our own retail stylists. We are sophisticated yet informal, composed yet carefree, disciplined yet flexible.

Target Market(s)

affluent All-American male, age 30-60, family guy, probably owns a yacht or sailboat, spends time traveling and taking it easy. This guys has arrived!

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Take a look at the file called "SP20 Tee Graphic Direction JS edits.pdf" for color, copy, and concept direction.
• ai.files
• original art
• front and and back hits

Nice to have

• Graphics should be simple, one or two colors from the SP20 deck.

Should not have

• This is for a more sophisticated, All-American guy so graphics shouldn't be too big.

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Files

Download all files - 52.9 MB