• A$150

• 92 designs

• 54 designers

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Logo Design Brief

Who are we? Dog Boxes What do we do? Dox boxes provides a convenient, premium monthly food and treat pack to the Australian pet owners market.Who is our target market? Upper middle class Australians with at least 1 dog. Both Male and Female between the ages of 27-50. We are targeting both these dog owners and also friends of these people. Subscription boxes make a terrific gift for Christmas. These people are time poor and want to spend more quality time with their animal. Whilst they are not spending time with them, they want re-assurance that their pet is occupied. What are our brand values. Caring, loving, premium and a little cheekyWhat are the essentials of our brand (and logo). The name ‘Dog Boxes’ by-line Boxes for Dogs would be nice but not a necessary. What is our design style: prefer a pictorial mark or a wordmark. I like to have iconography which can be used separately once the brand has been established with the customer (i.e. on the boxes, stickers and email communications). Other logos which have been done for me include the below (so you can get an idea of my style)

Target Market(s)

Upper middle class Australians with at least 1 dog. Both Male and Female between the ages of 27-50. We are targeting both these dog owners and also friends of these people. Subscription boxes make a terrific gift for Christmas. These people are time poor and want to spend more quality time with their animal. Whilst they are not spending time with them, they want re-assurance that their pet is occupied.

Industry/Entity Type

Pet Care

Logo Text

Dog Boxes

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Iconography which is able to be seperated from the other elements of the logo. prefer a pictorial mark or a wordmark. I like to have iconography which can be used separately once the brand has been established with the customer (i.e. on the boxes, stickers and email communications). Other logos which have been done for me include the below (so you can get an idea of my style)

Should not have

• Overly complex, florid designs. Simple, classic, fun

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Files

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