We need a Facebook design work for 2 ads to attract new customers

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This customer received 20 advertisement designs from 6 designers. They chose this advertisement design from Cre8 ProDesign as the winning design.
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Advertisement Design Brief
We create result-oriented solutions for the Swiss real estate industry : www.truemedia.ch
We will soon launch two ads campaigns on Facebook (carousel)
1) one ad with 3 slides to promote our brokerage software TrueMedia Agent
target = real estate brokers and agencies
2) one ad with 3 slides one to promote our 3D service
target = architects, builders, property developers, general contractors…
Each ad will be a 3 slides'slideshow as the idea is to attract new customers by giving relevant information in a fast way (less than 10sec in total and very few text).
We need a design work for both ads and would like them to match with our current visual identity but not only.
The idea is to mix our current graphic design with modern, simple and dynamic visual content.
We provide you the draft, general idea and some HD files and we expect you to be creative to make our campaigns attractive for our targets.
The logo doesn't have to be on each image.
Please feel free to suggest any design as long as it remains appealing and readable.
Here below, all the documents we supply:
- HD files (with logos, headers, footers,…)
- 3D images
Here below the text for each product (see the Facebook carousel example to understand where each text will appear)
TEXT FOR TrueMedia Agent:
DESCRIPTION:
Découvrez TrueMedia Agent, le logiciel de courtage SANS ABONNEMENT pour publier sur tous les portails immobiliers suisses
SLIDE 1:
text on image :
none
text under image :
Publier sans abonnement (bold)
Rapide, Simple, Sans engagement
SLIDE 2:
text on image :
PUBLICATION AU JOUR/OBJET
text under image :
Renforcez votre visibilité (bold)
Payez uniquement ce que vous consommez
SLIDE 3:
text on image:
50% DE RÉDUCTION* (bold)
text under image:
*sur le logiciel pendant 3 mois (bold)
En savoir plus au 022 566 70 77
TEXT FOR TrueMedia 3D:
DESCRIPTION:
Optimisez vos chances de concrétiser la vente de votre projet immobilier grâce à l'imagerie 3D!
SLIDE 1:
text on image :
TrueMedia 3D
text under image :
Le partenaire idéal (bold)
Pour vos images et animations 3D
SLIDE 2:
text on image :
none
text under image :
Qualité, Rapidité, Compétitivité (bold)
Une équipe composée d'architectes et de designers
SLIDE 3:
text on image:
Une image 360° offerte* (bold)
text under image:
*En savoir plus au 022 566 70 77 (bold)
Nos dernières réalisations sur truemedia.ch
Target Market(s)
TMA = real estate brokers and agencies on the french speaking swiss market
TM3D = target = architects, builders, property developers, general contractors…on the french speaking swiss market
Industry/Entity Type
Real Estate Development
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Here are the Facebook ad specs :
- Ihttps://www.facebook.com/business/ads-guide/carousel
Nice to have
- light colors or similar colors to our current visual identity
- esthetic, dynamic, simple and modern design
- responsive design
- expressive visual content
- a fun and playful infographic to facilitate the transmission of information
- Both ads must be "UX design oriented" in order to lead to a call to action (i.e. to contact us by email or phone, to click on the ad to get to know more and to be redirected to our website...).