• US$160

• 58 designs

• 7 designers

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T-shirt Design Brief

We need a t-shirt graphic for Elder High School, an all-boys Catholic, private school in Cincinnati Ohio. Elder is a tight-knit community, that feels like Friday Night Lights. The whole town is obsessed with their high school and their football team. The stadium is really unique and iconic, it's called "The Pit" because it's dug into the ground, concrete all the way around like a horseshoe. USA Today called it the best high school stadium in the country a few years ago. We want a throwback tee that depicts the iconic stadium with its unique characteristics and maybe has the school mascot coming out of the stadium. We'll upload examples and inspiration. The design will be two color (either on heather grey or heather purple). Let's start with what it would look like on heather grey. So use PURPLE and WHITE as the two colors, since those are schools colors. It will be a vintage screen-printed, super soft tee. We want this to feel celebrated, quirky and nostalgic. To feel special. The school building itself will also be uploaded should that shape be used as the perspective from someone in the far end zone looking out from the PIT over to the school. Or, look straight to the PIT. That's probably best. As seen in the example "The Jungle". This tee, for the Cincinnati Bengals, is the closest inspiration for what we want to see. Words and copy needed on this tee are "The Pit, and "Elder's 12 Man", plus maybe an "Est. 1947"

Target Market(s)

Alum who want to reminisce and pass on stories and heritage, proudly wear their school's colors.

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• retro looking caricature-style stadium. You can choose to have a purple panther coming out of it like depicted in the retro "Welcome to the Jungle" or just go with the stadium as the main graphic as depicted in "The Jungle" tee in black.
• Please give some personality and retro-vibes to the font as you see in the examples. we don't want this cartoon-y, we want it classic vintage style.

Nice to have

• You can show different perspectives of The Pit if you want. And different placement of how the type, the stadium and the copy (plus maybe a panther) all lives together.

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Files

Download all files - 16.1 MB