Bardwell Benefits insurance company looking for a good logo

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This customer received 149 logo designs from 52 designers. They chose this logo design from Y A T U as the winning design.
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This is an insurance company. Need logo/design to have "BB" in it and "Bardwell Benefits" in it. I like farmhouse/industrial looks when I look at signs or logos. I like cleaner rather than busy. I'm old school but like modern. I want something that pops and is eye catching. I want something people will remember when they see it again.
Target Market(s)
My market is for many types of people.
Industry/Entity Type
Insurance Broker
Contact Information for Business Card
I want an old school look. I dont want a ton of stuff going on. Simple yet has my info on it and well balanced.
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Need logo/design to have BB in it and Bardwell Benefits in it.
Nice to have
- I WANT THE 2 BB'S TO MORE READABLE.