• US$150

• 99 designs

• 41 designers

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Logo Design Brief

We need a "tight" logo that represents our performance eating program. Our company works to coach kids on sports teams how to make healthy food choices when faced with all the regular options they have. They work hard to become better athletes, and we want to teach them how to train to become the best eaters they can be as well! It's not about ONLY eating healthy, but creating a balance that 'tips' in their favor for athletic performance. We have a logo for our company called "Culinary Health Solutions" with a color pallet that we would like to continue into this logo as well (attached). Incorporating the 'circle of dots' would be great, but it's not a requirement, nor do ALL the colors have to be used. The performance eating program is an offering of Culinary Health Solutions. Our main focus is Children, but the decision makers of who is hiring us are adults, so the logo shouldn't be too 'kid centric', but should have a fun, youthful feel to it that implies that it is for kid's sports programs. I don't necessarily want to include a bunch of traditional 'healthy food' representations like apples and grapes and lettuce in the logo, but rather implications about the EFFECTS of healthy eating like energy, focus, and strength. I'm not attached to any particular shape (round, oblong, etc.) for the logo itself, but definitely want it to be clean and easy to read, but evoke the feeling of performance eating.

Target Market(s)

Coaches who run sports clubs for kids.

Industry/Entity Type

Health And Wellness

Logo Text

Performance Eating

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• reference to high sports performance.
• Text "Performance Eating"
• If using color, use colors from attached logo for CHS, all colors do not have to be represented

Nice to have

• possibly the 'dot circle' or a reference to it that you see in our attached logo.
• Our main message in the program is "balance" so without a cliche 'scales' sort of graphical representation, a more abstract expression of balance would be great
• Font doesn't have to exactly match the attached logo for CHS, but a font that is similar would be great. Does not have to be ALL CAPS

Should not have

• Too much cliche reference to 'healthy eating'

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Files

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