Fast growing AgTech startup needs logo design for new hardware product

Winner
Contest winning design

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This customer received 97 logo designs from 51 designers. They chose this logo design from Stela Zhelyazkova as the winning design.

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  • Closed - Design Selected
  • 6-designer contest

Logo Design Brief

We've built a brand new type of machine vision hardware unit that commercial growers of high value crops use to test the leaves of their crops for nutrient concentrations, and to determine optimal fertilization plan. We're partnered with big brand sensor makers and great winemaker customers plus almond, cherry, and strawberry growers. The logo design should communicate reliability and feel modern. Our company website is: hv-vision.com. Our product is square shaped, appx. 2' x 2' x 3'.

Target Market(s)

Commercial growers of wine grapes, almonds, cherries and other high value crops. A copy of a draft marketing piece for the product is attached.

Industry/Entity Type

Agriculture

Logo Text

Leaf Reader


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)


Font styles to use
Sans Serif

Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • some graphic element in addition to the text. Can be very simple.
  • LeafReader logo must have a similar look and feel as our company logo, see attached. They just need to look like they belong together.
Nice to have
  • some small placement, perhaps a subtle accent, within the logo, using a color bar similar to the one I've EXCEPT that it the color bar should begin (left to right) with a medium/dark blue, which becomes yellow, then it becomes green, then it becomes yellow again, and it ends with red. This color bar is used to provide our customers with an "at a glance" view of their test results. Green=optimal levels; Yellow= slightly above or below optimal levels; Blue= levels too high; Red= Levels too low.
Should not have
  • nothing gimmicky. No pink or purple colors.

Files
Download all files - 4.4 MB
Payments
1st place
US$110
Total
US$110

Project Deadline
30 Jan 2019 23:32:45 UTC
Language

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