CURRNT is the name of the brand that I’m developing in the legal cannabis industry
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This customer received 85 logo designs from 47 designers. They chose this logo design from alamin 13 as the winning design.
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Logo Design Brief
I need to create from scratch a logo and a symbol for my brand CURRNT. This brand will be operating in the California cannabis industry. The idea behind this brand was a play on the word CURRENT, shortened to CURRNT. We are imagining a tag line of “consume CURRNT”. We want to be that breath of fresh air in a crowded market like the cannabis industry. We are going to create new ways of consuming cannabis and we want a brand as edgy as our mission. When I think of CURRNT I think of momentum. We are at the forefront of the legal cannabis industry and we want CURRNT to lead the way.
Target Market(s)
Consumers in the cannabis industry. Initially in California and eventually nation wide.
Logo Text
CURRNT
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The word CURRNT, with a symbol that represents CURRNT. I am totally open for ideas for that symbol....it has to represent momentum though.
Nice to have
- The tag line “Consume CURRNT” associated on a few of the designs.