• €110

• 85 designs

• 38 designers

---

Logo Design Brief

We need a logo that will help us transmit the business DNA through website, business cards, on-site branding (such as an awning), and so forth.

Black Sheep Bar will be located in the center of a major European capital city, though not in a highly touristed area. This capital is not a native English-speaking city, but enough people speak English to warrant the use of this name. The bar's name transmits three core ideas: One, the idea that I, the owner of the bar, have lived a fairly unconventional life by my family's standards; two, that the products we showcase in the bar are produced by innovative and unique individuals - natural wines, organic wines, small batch spirits - people who could be considered black sheep in their field, and three, that the bar, by virtue of its design, soundtrack and neighborhood, is a perfect gathering place for misfits and folks of all kinds - AKA black sheep.
The bar will be a "tiny" bar - 12-13 seats, maximum. The vibe more like a speakeasy than a pub. Like the small bars your uncle (or aunt) would have hidden away from the world in. Design elements are taken from mid-century modern American design, and the soundtrack will be eclectic and drive the mood of the space, along with lighting specifically chosen to make the space seem bigger than it really is.

Target Market(s)

Tourists to this city, residents, and neighborhood regulars

Logo Text

Black Sheep Bar

---

Colors

Designer to choose colors to be used in the design.

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Nice to have

• I anticipate the awning over the door to the space will be black cloth - therefore, please consider something that will look visually appealing on black cloth.