• US$190

• 30 designs

• 9 designers

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Merchandize Design Brief

We are developing a fudge-filled chocolate chip cookie product called "Chocolate Temptation" and want to have 3 different designs that customers will want to collect for purposes of re-using the tins. The design will have to take into account the shape and dimensions of the tins as this will be packaging for a real, live product. The cookie tin shape is a cylinder with dimensions:Perimeter: 432 mmDiameter: 137.51 mmHeight: 48 mmWeight: 3.56 ozThe 3 designs should have the same branding (our logo), a placeholder for the nutrition panel, ingredients list, "facts up front" (new FDA requirement), a UPC-A barcode, the product weight (3.56 oz) , the tag-line "FUDGE CENTER COOKIES WITH REAL CHOCOLATE CHIPS " (not the tag-line in the attached mock designs) and a picture of the fudge-filled chocolate chip cookies themselves but the rest is up to your creativity. The "facts up front" should be on the side of the tin (the long strip). Please look at the examples I have attached to get a better understanding of the project requirements - but do not let the attached examples limit you! We are unsatisfied with these current designs and are looking for outside help. We want any and all different kinds of designs that go together that you can think of. You are also free to use any color scheme, font, etc. for all of the design elements (besides the nutrition panel and "facts up front").Please note that the product is a chocolate chip cookie with a liquid, gooey fudge center. You can use a stock image for the cookie and fudge filled center, as we don't have a stand-alone image of the actual product. You can see in the mocks we posted that is what was done before - but please don't feel limited to just that product image) as we want it to look even better if possible.The 3 designs should all have the same "strip" side part that goes around the perimeter of the cylinder, only the top of the tin should be different between the 3 designs. Only the top and side strip needs to be designed, the bottom will not have a design. See the attached image for reference of what I am calling top, strip side, and bottom.The preferred file format for the raw artwork is Adobe Illustrator (.AI) files but any vector file format will work.

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files

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