• US$240

• 114 designs

• 27 designers

---

Menu Design Brief

We need a menu design for our gastropub sports bar in L.A.'s Sawtelle Neighborhood (Little Osaka). We have a full-bar (hard liquor, craft beer, wine and cocktails) . We have a lunch and dinner menu as well as a happy hour menu. On Sundays we have a seperate menu with brunch items. The design concept is a British pub type of sports bar. We're looking for something different from our existing menu design. Ideally something cleaner and more legible. It should mesh a simple, modern sensibility with the more traditional darkened pub style of our interior design.

You can check out our Yelp page for photos of the interior/exterior:
https://www.yelp.com/biz_photos/butchers-dog-los-angeles?tab=interior

You can view our existing menu here:
https://www.yelp.com/biz_photos/butchers-dog-los-angeles?tab=menu

If there's an area of the design that can be a little more playful it's our highlighted event schedule so that the events will stand out.

Target Market(s)

Age of 25 and up. Sawtelle is a cultural hub that caters to a younger, moderately affluent crowd.

Industry/Entity Type

Sports Bar

---

Font styles to use

---

Colors

Designer to choose colors to be used in the design.

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Logo, highlighted event schedule (beer pong Monday, trivia Tuesday, taco Tuesday, whiskey Wednesday, karaoke Saturday). The menu should be easy to read in a darkened bar. We'll be printing on standard 8.5x11 in portrait.

Nice to have

• We're trying to have the menu take up as few pages as possible.

Should not have

• We're trying to have the menu take up as few pages as possible. Food photography isn't necessary. A cover isn't necessary. Please avoid clip art of food.

---

Files

Download all files - 3.0 MB